Hindutva or Cultural Nationalism presents the BJP's conception of Indian nationhood. It must be noted that Hindutva is a nationalist, and not a religious or theocratic, concept. An article by Shri Arun Shourie, in the wake of what has come to be known as the Hindutva Judgement by the Supreme Court, put the concept in greater detail. A firm belief in the ideal that a truly rich and diverse nation like India is optimally united when its people give precedence to their identity as ‘Indians before everything else’ is what led to the birth of the BJP. The party's staunch commitment to this principle is what has ensured its unparalleled rise to becoming one of the largest, most representative political parties in India.

The BJP believes in true ‘National’ politics, where every Indian, irrespective of his caste, creed or religion is an Indian first. It doesn’t believe in narrow politics of compartmentalization and division of society. The party's agenda is to unite people on the basis of their love for the country. Primacy to this identity is what will once again chart the path for India’s re- emergence as a cultural and economic superpower.

This should also be looked at in light of BJP’s core commitment to its guiding philosophy of ‘Integral Humanism’, which considers all Indians as one united entity. Our leadership has walked this path for years and believes that it will ensure our precious energies aren’t wasted in petty differences. Keeping the interest of the nation above everything else is what will ensure a united and powerful India, wherein each one of its 1.25 billion citizens contributes in his or her unique way, and fulfills his or her unique dream.